If the business world learned anything from the 2017 Oscar’s Best Picture screw up, it’s that there is never a bad time to ask a question.
Handing someone the wrong thing or reading the wrong name is a mistake that could happen to any of us. But making that mistake at the end of a ceremony that cost millions to produce, in front of more than 34 million people? Yikes. The entire situation could have been avoided if Warren Beatty or co-presenter Fay Dunaway had simply said, “hang on a minute.”
If something just doesn’t seem right as you are working on a project and your gut is telling you to get more information, do it. It’s always better to take a step back and push a deadline a little to give yourself that certainty. Most clients will appreciate your thoroughness and dedication to understanding.