In a recent survey of business owners, respondents stated that up to 40% of their time was spent on tasks not related to growing their company.
Quite often, the business owner wears multiple hats; CEO, CFO, secretary and the janitor. It’s hard to build a brand when you have so many other things to do.
Try dedicating just 10 minutes per day to building your brand. Small time investments like tweeting, writing a thank you card, crafting a facebook post or calling a longtime client can go a long way. Just like investing money, your efforts will compound over time. Spend 10 minutes a day to help your brand equity become a true asset.