Communicate at a deeper level with visuals

February 26th, 2016 Posted by Uncategorized 0 comments on “Communicate at a deeper level with visuals”

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Humans are very visual; we are attracted to pretty, bright, colorful pictures more than simple text.

Here are some facts on why visuals actually do communicate better than words:

  • 93% of communication is non-verbal.
  • Images take less time to process than text. Our brains process images 60,000 times faster than text.
  • 60% of people are visual learners. Facebook photos perform best for likes and shares compared to text, video and links.
  • We remember things that are presented visually more easily than simply being told or reading about them.
  • Publishers who use infographics grow their traffic an average of 12% more than those who don’t.

Think of every single image you add to a blog or social media as a little piece of advertising lift within that post. Capture interest with your pictures; your messages will be read and shared. Ironic isn’t it? You just read an email without visuals. Text still works; take it to the next level with visuals.

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